AI Insights · Timothy · April 2023
Performance of Top 5 Celebrity Games in Europe Q1 2023
In Q1 2023, the top 5 celebrity games in Europe showed varied trends in downloads, revenue, and active users, with some apps experiencing significant growth.
Throughout the first quarter of 2023, the performance of the top 5 celebrity games on a unified platform in Europe demonstrated a range of trends in downloads, revenue, and active users, according to data from Sensor Tower.
Kim Kardashian: Hollywood from Glu Games LLC saw a gradual decline in weekly downloads, starting at 6.4K in late December and dropping to around 3.9K by the end of March. Weekly revenue also showed a downward trend, peaking at $34K in early January and reaching approximately $24K by the end of the quarter. Active users decreased steadily from 21.5K to 16.7K over the same period.
MovieStarPlanet 2: Star Life by MovieStarPlanet experienced fluctuations in both downloads and revenue. Downloads were relatively stable, hovering around 4.5K to 5.2K. Revenue, on the other hand, peaked at $14K in the last week of March after a low of $7.1K in mid-January. Active users remained consistent, averaging around 21K throughout the quarter.
Lamar - Idle Vlogger from Crazy Labs showed a remarkable increase in downloads, particularly in February, where downloads surged to over 500K in early March. Revenue also saw significant growth, peaking at $7.4K in mid-February. Active users increased dramatically from 215K at the start of the quarter to nearly 974K by early March.
BTS WORLD by Netmarble Corporation exhibited a stable pattern in downloads and revenue. Weekly downloads fluctuated between 2.2K and 3.5K, while revenue ranged from $2.4K to $4.9K, peaking in mid-March. Active users showed a slight decline, starting at 42.8K and ending at 34.9K.
PewDiePie's Tuber Simulator from Outerminds Inc. experienced a significant boost in downloads in late January, reaching 15.1K and peaking at 30.5K in early February. Revenue also saw an increase, with a peak of $2.8K in early February. Active users rose from 28.3K at the beginning of the quarter to 53.6K in early February, before stabilizing around 32K by the end of March.
For more detailed insights and data, visit Sensor Tower.
